{"product_id":"applied-nutrition-vimto-isotonic-energy-gel-20x60g","title":"Applied Nutrition Vimto Isotonic Energy Gel 20x60g","description":"\u003cp style=\"text-align: center;\"\u003e\u003cstrong\u003eApplied Nutrition Isotonic Energy Gel - Vimto® Edition | 20 x 60g Gels\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cstrong\u003e✓ Licensed Vimto® Flavour ✓ Isotonic Formula ✓ Informed Sport Certified ✓ Fast-Acting Carbohydrates ✓ 20 Gels\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"color: #e03e2d;\"\u003e\u003cstrong\u003eJUST £19.99 | 20 GELS | ONLY £1 PER GEL | INFORMED SPORT TESTED | NO WATER NEEDED\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch4\u003eThe Iconic Vimto® Taste. Race-Ready Energy. Informed Sport Certified.\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eEnergy gels are the fuel of choice for endurance athletes worldwide\u003c\/strong\u003e - fast-acting, portable, and precisely dosed for performance. Applied Nutrition took the formula further by partnering with Vimto® - one of the UK's most iconic drinks brands - to create an isotonic energy gel that delivers rapid carbohydrate energy in the unmistakable mixed berry flavour of Vimto®. Informed Sport certified for tested athletes, and at just £1 per gel for a box of 20, this is elite endurance fuel at an accessible price.\u003c\/p\u003e\n\n\u003ch4\u003eWhy Isotonic Matters:\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eNot all energy gels are equal - and the difference between isotonic and standard gels is significant.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStandard (Hypertonic) Gels\u003c\/strong\u003e - Have a higher concentration of carbohydrates than your blood. Your body must draw water from surrounding tissues to dilute them before absorption - which is why most gels require you to take them with water. Taking a hypertonic gel without water can actually worsen dehydration\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIsotonic Gels\u003c\/strong\u003e - Formulated to match the osmolality of your blood and body fluids. This means they can be absorbed directly without requiring additional water - faster absorption, no digestive stress, and no need to coordinate gel intake with water station timing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eThe practical advantage: take it whenever you need it, with or without water, and it works immediately.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch4\u003eWhat Isotonic Energy Gels Do:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRapid Carbohydrate Delivery\u003c\/strong\u003e - Fast-acting carbohydrates replenish muscle glycogen and maintain blood glucose during prolonged exercise\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDelay Fatigue\u003c\/strong\u003e - Prevents the sharp performance decline of glycogen depletion - commonly known as hitting the wall\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSustain Power Output\u003c\/strong\u003e - Consistent carbohydrate availability supports sustained performance throughout longer sessions and races\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSupport Hydration\u003c\/strong\u003e - The isotonic formulation supports fluid balance rather than disrupting it\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMental Performance\u003c\/strong\u003e - The brain runs on glucose - maintaining blood glucose supports focus and decision-making during endurance events\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eWhen to Use Energy Gels:\u003c\/h4\u003e\n\u003cp\u003eCarbohydrate supplementation becomes critical during exercise lasting longer than 60-90 minutes. Research recommends:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStart fuelling early\u003c\/strong\u003e - Begin taking gels from 45-60 minutes into exercise, not when you feel fatigued\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConsistent dosing\u003c\/strong\u003e - Take one gel every 30-45 minutes during prolonged exercise\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePre-race\u003c\/strong\u003e - A gel 15-20 minutes before the start tops up blood glucose for immediate availability\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDuring high-intensity efforts\u003c\/strong\u003e - Sprints, climbs, and race surges deplete glycogen rapidly\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eInformed Sport Certified - Safe for Tested Athletes:\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eApplied Nutrition Isotonic Energy Gels are Informed Sport certified\u003c\/strong\u003e - every batch tested for banned substances at an ISO 17025-accredited laboratory. For competitive athletes subject to anti-doping testing at any level, this certification provides the assurance that your race fuel won't cost you your result. \u003cstrong\u003eWhen the stakes are high, don't compromise on certification.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch4\u003eWhy Vimto® Makes This Gel Different:\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eFlavour fatigue is a real problem in endurance sport.\u003c\/strong\u003e After hours of racing, the artificial sweetness of most energy gels becomes genuinely unpleasant - leading athletes to skip fuelling at exactly the moment they need it most. The Vimto® mixed berry flavour - that distinctive blend of grape, raspberry, and blackcurrant with over 100 years of flavour heritage - is refreshing, familiar, and genuinely enjoyable even deep into a long race. \u003cstrong\u003eWhen your gel tastes good, you take it consistently. When you take it consistently, you perform better.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch4\u003eExceptional Value:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e20 gels\u003c\/strong\u003e per box at 60g each\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eJust £1.00 per gel\u003c\/strong\u003e - premium isotonic energy gel at an unbeatable price\u003c\/li\u003e\n\u003cli\u003eCompare to leading competitors at £1.50-2.50 per gel\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e£19.99 total\u003c\/strong\u003e - enough for multiple long training sessions or races\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003ePerfect For:\u003c\/h4\u003e\n\u003cp\u003e✓ Runners - half marathon, marathon, and ultra distance\u003cbr\u003e\n✓ Cyclists - sportives, road racing, and long training rides\u003cbr\u003e\n✓ Triathletes - fuelling across swim, bike, and run\u003cbr\u003e\n✓ Hyrox and functional fitness competitors\u003cbr\u003e\n✓ Any endurance activity lasting longer than 60 minutes\u003cbr\u003e\n✓ Competitive athletes requiring Informed Sport certified race fuel\u003c\/p\u003e\n\n\u003ch4\u003eHow to Use:\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eConsume 1 gel (60g) as needed during exercise.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIsotonic formula - can be taken with or without water\u003c\/li\u003e\n\u003cli\u003eBegin fuelling from 45-60 minutes into exercise\u003c\/li\u003e\n\u003cli\u003eTake one gel every 30-45 minutes during prolonged exercise\u003c\/li\u003e\n\u003cli\u003eCan be taken 15-20 minutes before exercise to top up blood glucose\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eStack It for Maximum Endurance Performance:\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eCombine with Applied Nutrition Vimto Electrolyte Tablets\u003c\/strong\u003e - Matching Vimto® electrolyte tablets for hydration alongside your energy gels - the complete Vimto® endurance stack\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUse with Applied Nutrition Hydration+ Sticks\u003c\/strong\u003e - Aquamin™ electrolyte sticks pre-race, Vimto gels during for complete fuelling and hydration\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFollow with Skill Nutrition EAA + Electrolytes\u003c\/strong\u003e - Post-race amino acid and electrolyte recovery\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cstrong\u003e🚚 Free Shipping on Orders Over £59.99 - Add Applied Nutrition Vimto Electrolyte Tablets to Qualify!\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003e🏆 Applied Nutrition - One of the UK's Leading Sports Nutrition Brands\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003e✅ Informed Sport Certified | Licensed Vimto® Flavour | Isotonic | No Water Needed\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003e🏃 The Complete Endurance Fuel - Tested, Trusted, Delicious\u003c\/strong\u003e\u003cbr\u003e\n\u003cstrong\u003e💰 20 Gels | Just £1 Per Gel | £19.99!\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch5\u003eProduct Information\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Isotonic Energy Gel\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFlavour:\u003c\/strong\u003e Vimto® (Mixed Berry - Grape, Raspberry and Blackcurrant)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePack Size:\u003c\/strong\u003e 20 x 60g gels\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCost Per Gel:\u003c\/strong\u003e £1.00\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCertification:\u003c\/strong\u003e Informed Sport - Batch Tested for Banned Substances\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for Vegans and Vegetarians.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eFood supplement. Not a substitute for a varied and balanced diet. Keep out of reach of children. Store in a cool, dry place.\u003c\/em\u003e\u003c\/p\u003e\n\n\u003cp style=\"text-align: center;\"\u003e\u003cstrong\u003e🎯 20 Gels | Isotonic | Vimto® Flavour | Informed Sport | £1 Per Gel | No Water Needed\u003c\/strong\u003e\u003c\/p\u003e","brand":"Applied Nutrition","offers":[{"title":"Vimto \/ 20x60g","offer_id":57716757397888,"sku":"App250218568","price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0094\/5310\/9306\/files\/image487172036.jpg?v=1774470798","url":"https:\/\/ultimatefitness4u.co.uk\/products\/applied-nutrition-vimto-isotonic-energy-gel-20x60g","provider":"Ultimate Fitness 4u","version":"1.0","type":"link"}